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A deal with Dignitas marks a first big partnership with a top-tier organization since January for the esports betting platform when Vie.gg joined forces with the European powerhouse Epsilon.
In a three-year arrangement, Vie.gg will provide safe and transparent P2P esports betting to numerous Dignitas fans. Unlike the traditional betting platforms, Vie offers a more player-friendly exchange model, where bettors are competing against each other. In bet exchange, the player always wins.
“Vie.gg offer a premier destination for our fans to engage with the games they love in ways that play upon a competitive spirit that is decidedly Dignitas in nature,” Dignitas CEO Michael Prindiville said in a statement. “The partnership with Esports Entertainment Group and Vie.gg is extremely natural; we are connected in our shared dedication to developing and amplifying the gaming space in this period of rapid and inspiring growth, and as it blends naturally with entertainment, music, lifestyle, and more.”
Dignitas is an international esports team with one of the most iconic and recognizable brands in the professional gaming industry that fields teams in seven of esports’ largest and most popular games. Dignitas was originally formed in September 2003 with the merger of two Battlefield 1942 teams. In September 2016, Dignitas was acquired by the Philadelphia 76ers of the National Basketball Association.
Dignitas is a part of the Harris Blitzer Sports & Entertainment family of innovative and competitive holdings owned by an investor group led by Managing Partners Josh Harris and David Blitzer, which also includes the New Jersey Devils of the National Hockey League.
Most recently Dignitas made news after a merger with the Houston Rockets’ owned and operated Clutch Gaming, to form a new, gaming-centric, media and entertainment company. The deal marks Dignitas’ return to the LCS starting the 2020 season.
“I am very proud of this new partnership with HBSE and their Dignitas esports brand, which is founded in our shared common beliefs of player safety above all else,” Grant Johnson, CEO of Esports Entertainment Group told the press. “I look forward to sharing our incredible product with Dignitas’ highly engaged fan base over the next three years and beyond. A partnership of this caliber is a significant milestone for our shareholders and tremendous validation of both our P2P esports wagering model and future plans within the esports world.”
Vie.gg offers bet exchange style wagering on esports events in a licensed, regulated and secured platform to the global esports audience, excluding jurisdictions that prohibit online gambling. The platform features wagering on most of the top esports titles.
Earlier this month Esports Entertainment Group, the company behind the Vie.gg platform, announced its successful application to list on NASDAQ. “A NASDAQ listing, if successful, would broaden our access to a larger and international group of investors as we seek to become a truly global company,” Grant Johnson said in a statement.
Currently, Dignitas flaunts top teams in several major esports scenes, including Rocket League, SMITE, Clash Royale, Apex Legends, Counter-Strike: Global Offensive, and others. The representatives of the latter remain one of the best female teams in the entirety of esports as well as the reigning champions of Intel Challenge Katowice 2019 — a de facto World Championship in female Counter-Strike.
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